21.7 million daily drinkers
Approximately 21.7 million South Africans (two-thirds of adults) start their day with coffee; 19.8 million drink instant coffee daily.
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Middle East & Africa · Coffee statistics
Speciality coffee in South Africa
South Africa is an instant-coffee nation — roughly three-quarters of drinkers reach for soluble brands daily. But Cape Town and Johannesburg specialty scenes are expanding, and two-thirds of adults start their day with some form of coffee.
Import market — does not grow coffee commercially
Coffee by the numbers
Sourced figures on consumption, drinking habits, prices, and coffee culture. Every stat links to its original source — we do not estimate or invent data.
Coffee drinkers
66.7% of adults
Two-thirds of South African adults
Specialty espresso price
25 ZAR
Published specialty café menu
Our directory
Speciality roasteries in South Africa
Live counts from the Speciality Coffee Online roastery directory — roasteries based in South Africa that you can compare and order from online.
Listed
3
roasteries in our database
Subscriptions
2
offer recurring delivery
Cities
1
in our city finder
Most roasteries by city
Cape Town · 3
Did you know?
Instant dominance
Instant coffee is preferred by an estimated 76% of South African coffee drinkers; brewed coffee dominates only among higher LSM groups.
7.2% annual growth
South Africa's coffee market is forecast to grow ~7.2% annually between 2024 and 2028.
Cities in South Africa
Each city page shows how many roasteries deliver there, a map to find them, and local directory statistics — linked to national coffee facts above.
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Statistics reflect published research and industry reports at the time of compilation. Figures may use different years or methodologies — follow source links for full context. Directory counts reflect roasteries listed on Speciality Coffee Online.
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